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Club Brilliant

Communication

Club Brilliant

HOW DID WE…

Create a brand identity and introduce a campaign for Club Brilliant, a marketing club where high end opticians meet?

 

BY…

Creating a colourful and recognisable concept with the possibility of using this concept overtime to facilitate recognisable and versatile brand communication  and asking über-talented photographer Hemanna Prinsen to translate our concept into brand images that incorporate the quality and design values of the club within her near-architectural photography. 

 

WHICH RESULTED IN…

The introduction of a campaign complete with amazing visuals that effortlessly communicated the essence of Club Brilliant and its’ high end opticians, which is still being used today by members of the club to promote and highlight their distinctiveness, therfore leading to them being able to successfully communicate their craftmanship and high quality values across in an extremely competitive market. 

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